IAM RoadSmart – What comes next?

Sheffield Advanced Motorcyclists - What comes next for IAM RoadSmart?
From his career in automotive sales, Tony Greenidge joined IAM RoadSmart as Business Development Director in July 2017 with a contract that required him to pass the Advanced Driver Test, which he did so with a F1RST. From there, his dedication to road safety led him to appointment as CEO appointment during the first national lockdown. But as Tony looks ahead to the future of IAM RoadSmart in a post-COVID world, the first question he’s looking to answer is ‘What Comes Next?’
 
In his blog, Tony says: “I am very conscious that I lead an iconic organisation which now faces arguably the biggest challenge in its 65-year history. We are working towards a 3-year plan and if we can bring that to life, I think we have a fantastic future ahead of us.”
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