Welcome to Sheffield Advanced Motorcyclists
Knowledge is power ~
quality assured training for every biker!
Here’s a list of reasons to join us!
- ALL riding skills need ongoing practice
- Improved concentration
- Better observation
- Better anticipation & planning
- Better bike handling
- Better hazard control
- More confidence = less stress
- Lower maintenance costs
- Better fuel economy
- Cheaper insurance
- Discounted goods
- Ride better, ride safer, ride longer & have a lot more
FUN! - You’ll get quality assured coaching from your local leaders in advanced riding!
- ALL riding skills need ongoing practice
Welcome to the Sheffield and District Advanced Motorcyclists (SAM), a friendly independent charity that’s all about promoting public education and training in advanced motorcycling skills. Our goal is to raise awareness and understanding of motorcycling and the advanced knowledge and skills required to ride safely on public roads. We’re proud to be an affiliate group of the Institute of Advanced Motorists (IAM RoadSmart) and we work closely with various organisations to promote public education on motorcycling in our designated region. Our volunteer motorcyclists are all trained to and maintain national standards of advanced motorcycle riding. They’re always happy to provide ongoing guidance and support to help prepare motorcyclists for UK nationally recognized advanced motorcycling tests. We also work closely with other charitable groups, such as supporting public events, NHS dispatch rider services and many other socially responsible activities. SAM is dedicated to providing an essential public service by encouraging, promoting and marketing improved safety on public roads in the UK and internationally through IAM RoadSmart. And, on top of everything else, we have
a very active social events program that encourages our members, family, friends and the public to both support our socially responsible objectives and enjoy the camaraderie and support provided by the club.
Digital Business Card
Digital Pamphlet
2025
2024
2023
2022
2021
2020
2019
2018
2017
2016
Sheffield Advanced Motorcyclists – Weekly Newsletter 22nd August 2025
It’s been roasting at times this week. Last Saturday the SAM meeting was packed with riders eager to chat and ride. We also continued our main task of helping bikers to become advanced riders. The hotter weather has turned minor hazards into lethal surfaces, making the roads even more dangerous for riders. There is lots of advice on some quite innovative ways to stay cooler when riding and choosing your time to ride to avoid the worst of the melting tarmac.
UK motorcycling was buzzing this week! Big rallies like BMF Dambuster, Guzzi Fest, and Stockport Bike Show packed in rides, music, and charity fundraising. Honda’s new electric scooters and safety tech made waves—perfect for young riders wanting eco-friendly, smart bikes. Inclusive community vibes and events proved that bikers come together for both fun and good causes. Whether you’re into classic, custom, or sporty machines, now’s the time to get involved, meet new mates, and try something new. Don’t miss the British Superbike Championship coming soon! As always, there you welcome to visit us, 9am any Saturday, at Meadowhall Retail Park, Sheffield S9 2YZ.
Sheffield Advanced Motorcyclists – Weekly Newsletter 15th August 2025
Cooler riding last week didn’t deter SAM’s riders from their usual meetups. In your newsletter this week there are xciting new bike launches to heated debates on motorcycle licensing reform, the motorcycling world has been buzzing with activity. Join us as we explore the new safety initiatives being proposed by various motorcycle advocacy groups. Discover the latest from Honda’s innovative concept bikes to the viral moment of MotoGP star Jack Miller’s dramatic crash. Plus, you learn about the push for safer roads and the importance of rider health and safety. We share tips on how to maintain your bike during the winter months to ensure it’s ready for spring rides. Whether you’re a seasoned rider or just starting out, there’s something for everyone in this week’s newsletter. Don’t miss out on our upcoming events that are designed to enhance your riding experience. Join us to stay connected with our vibrant biking community! You can help to keep the momentum of motorcycling going as we gear up for another exciting week of motorcycle adventures. Ride down to Meadowhall Retail Park for an advanced riding challenge.