Welcome to Sheffield Advanced Motorcyclists

Knowledge is power ~
quality assured training for every biker!
Here’s a list of reasons to join us!
- ALL riding skills need ongoing practice
- Improved concentration
- Better observation
- Better anticipation & planning
- Better bike handling
- Better hazard control
- More confidence = less stress
- Lower maintenance costs
- Better fuel economy
- Cheaper insurance
- Discounted goods
- Ride better, ride safer, ride longer & have a lot more
FUN!
- You’ll get quality assured coaching from your local leaders in advanced riding!
- ALL riding skills need ongoing practice
Welcome to the Sheffield and District Advanced Motorcyclists (SAM), a friendly independent charity that’s all about promoting public education and training in advanced motorcycling skills. Our goal is to raise awareness and understanding of motorcycling and the advanced knowledge and skills required to ride safely on public roads. We’re proud to be an affiliate group of the Institute of Advanced Motorists (IAM RoadSmart) and we work closely with various organisations to promote public education on motorcycling in our designated region. Our volunteer motorcyclists are all trained to and maintain national standards of advanced motorcycle riding. They’re always happy to provide ongoing guidance and support to help prepare motorcyclists for UK nationally recognized advanced motorcycling tests. We also work closely with other charitable groups, such as supporting public events, NHS dispatch rider services and many other socially responsible activities. SAM is dedicated to providing an essential public service by encouraging, promoting and marketing improved safety on public roads in the UK and internationally through IAM RoadSmart. And, on top of everything else, we have
a very active social events program that encourages our members, family, friends and the public to both support our socially responsible objectives and enjoy the camaraderie and support provided by the club.
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Sheffield Advanced Motorcyclists – Weekly Newsletter 12 September 2025
Motorcycle sales have dropped sharply in 2025, sparking calls to better promote biking’s benefits. Phoenix Motorcycle Training’s “Try Ride” programme for young riders is promising but needs refining. Experts suggest adding it to national transport plans and improving driver awareness to reduce accidents. Kevin Williams offers practical advice on SMIDSY incidents, urging riders to shift their mindset. Drivers should “Look and See” twice to protect bikers. Meanwhile, illegal e-scooters and eBikes are straining police resources—some say it’s time to ban them. IAM RoadSmart’s campaigns could be more positive. The SAM Committee ended with nostalgic tales of classic rides.

Sheffield Advanced Motorcyclists – Weekly Newsletter 05 September 2025
It’s been a hectic couple of weeks for Sheffield Advanced Motorcyclists, but we’re excited to share our latest newsletter! Discover the proposed changes to IAM RoadSmart’s Articles of Association and how your input can shape our community. Dive into discussions on the value of motorcycle trips versus family commitments. Learn about new road safety initiatives like the PRIME road markings in Wales. Plus, get essential advice on helmet modifications that could impact your insurance and bring you into conflict with the law. Join us for our upcoming events and celebrate the joy of motorcycling while staying safe on the road. Ride safe and happy reading!