Welcome to Sheffield Advanced Motorcyclists

Knowledge is power ~
quality assured training for every biker!
Here’s a list of reasons to join us!
- ALL riding skills need
ongoing practice
- Improved concentration
- Better observation
- Better anticipation & planning
- Better bike handling
- Better hazard control
- More confidence = less stress
- Lower maintenance costs
- Better fuel economy
- Cheaper insurance
- Discounted goods
- Ride better, ride safer, ride longer & have a lot more
FUN!
- You’ll get quality assured coaching from your local leaders in advanced riding!
- ALL riding skills need
Welcome to the Sheffield and District Advanced Motorcyclists (SAM), a friendly independent charity that’s all about promoting public education and training in advanced motorcycling skills. Our goal is to raise awareness and understanding of motorcycling and the advanced knowledge and skills required to ride safely on public roads. We’re proud to be an affiliate group of the Institute of Advanced Motorists (IAM RoadSmart) and we work closely with various organisations to promote public education on motorcycling in our designated region. Our volunteer motorcyclists are all trained to and maintain national standards of advanced motorcycle riding. They’re always happy to provide ongoing guidance and support to help prepare motorcyclists for UK nationally recognized advanced motorcycling tests. We also work closely with other charitable groups, such as supporting public events, NHS dispatch rider services and many other socially responsible activities. SAM is dedicated to providing an essential public service by encouraging, promoting and marketing improved safety on public roads in the UK and internationally through IAM RoadSmart. And, on top of everything else, we have
a very active social events program that encourages our members, family, friends and the public to both support our socially responsible objectives and enjoy the camaraderie and support provided by the club.

SAM Weekly Newsletter – 16th May 2025
In this week’s SAM Weekly Newsletter, we explore the latest developments in the motorcycle industry. From BMW’s new 450cc GS, targeting younger riders, to Yamaha’s tech upgrades on the Tracer 7. We also discuss the pressing need for improved motorcycle training and the UK Government’s token £350,000 fund, for zero-emission motorcycles. You can also learn about the recent police operations in Derbyshire aimed at promoting safe riding. With exciting news, safety tips, and our continuing provision of advanced rider training, there’s plenty to keep every motorcycle enthusiast engaged. Ride safe and happy reading!

Sheffield Advanced Motorcyclists – Weekly newsletter 9th May 2025
It’s been a cold week, but that hasn’t deterred SAM members from riding out on their favourite routes. With the International Classic Bike Show in Stafford and the Festival of Motorcycling at Mallory Park on the horizon, excitement is building in the motorcycling community. As Harley Davidson faces challenges, Indian is stepping up with new machines. Voge introduces an affordable adventure bike. The Distinguished Gentleman’s Ride is set for the 18th May, supporting men’s health. Your newsletter has the latest curated updates, events, and insights that keep our riding community thriving!